Swine Flu Gives Marketers New Opportunities

It looks like businesses are bombarding consumers with offers to help them since the outbreak of the swine flu.  Everything from travel insurance, air filters, chiropractors, and even T-shirts are being marketed to prevent a possible pandemic.  Some people are claiming it’s unethical for businesses to exploit consumers on their fears of contracting the disease, but many of the items are valid disease preventives.  Should people be running out to buy the SaniGuard Total Release Fogger yet?  Let’s see first if the swine flu virus literally dies down.

http://www.dallasnews.com/sharedcontent/dws/news/healthscience/stories/050409dnmetflusells.3d1137d.html

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